PLAYABLE ADS

Give an innovative marketing impact on your campaigns

Advertising has become ubiquitous, often using somewhat obsolete techniques, bringing users to a saturation point. With Playables ads you avoid any kind of barrier because they are designed to intelligently capture attention.

Calibr8 Digital, the first in SEA to offer playable Ads

CREATE YOUR OWN GAME AND DELIVER YOUR MESSAGE DIFFERENTLY

Our team can develop a personalized game for your brands. Offering a unique experience to your users.

A HUGE OPPORTUNITY

71%

of advertisers find the format profitable

64%

of mobile marketing experts use playable ads

3.5 hrs

spent per day on mobile device

+250M

mobile gamers in SEA

CAPTURE ATTENTION WITH PAYABLE ADS

Users want unique experiences that make them want to take action and become customers.

GET A BETTER UNDERSTANDING OF YOUR ATTRIBUTIONS

With our tools Calibr8 will be able to attribute the revenue coming from those playable ads, giving you better tracking of your conversions.

GIVE YOUR USER A PREVIEW OF YOUR OFFER

The great advantage of playable ads is that they allow users to adopt your brands without feeling that they are being forced. You give them a preview of what they will get...

TARGET THE GAMING COMMUNITY AND GAIN MORE VISIBILITY

Key Channel for better engagement with your audience using innovative advertising formats.

Keep your customers longer

Get a better tracking

Make more revenu

Non-intrusive

A higher retention rate

Improved conversions

Delivering a better user experience has become essential to attract attention and achieve profitable conversions.

With playable ads, brands give users the opportunity to experience the gameplay. In order to build a unique relationship between the brand and the user, playable ads have become essential advertising formats offering more transformation and engagement.

In a saturated advertising space, standing out has become vital, with playable it has become pleasant and fun to play before moving on to the next action, such as buying, installing, etc. It has undoubtedly become the format users want to adopt!